Kayzen is a mobile demand-side platform (DSP) focused on democratizing programmatic advertising. The company empowers app developers, agencies, media buyers, and brands to execute programmatic customer acquisition, retargeting, and brand performance campaigns through both self-serve and managed service options. With a commitment to performance, transparency, and control, Kayzen supports mobile marketing teams globally, processing over 160 billion daily ad requests from more than 1.6 billion unique users across 180 countries. The company is dedicated to providing bespoke solutions that drive business growth and competitive advantage in the advertising technology sector.