GTM Engineer - Remote

Overview

The GTM Engineer will orchestrate Propeller's integrated demand generation engine, ensuring every marketing initiative builds on the last and drives conversions effectively.

In Short

• Manage integrated marketing calendar and multi-channel pursuit.
• Design campaign sequences to enhance engagement.
• Track and report on Top 50 account engagement.
• Execute end-to-end marketing campaigns using Pardot.
• Ensure lead routing and data hygiene.
• Conduct performance analysis and recommend optimizations.
• Coordinate with sales for lead follow-up and quality feedback.
• Document marketing processes and improve workflows.
• Manage the Pardot-Salesforce integration.
• Support event execution and logistics.

Requirements

• Strong execution skills with attention to detail.
• Metrics-driven mindset capable of analyzing campaign performance.
• Experience in B2B professional services marketing.
• Expertise in Pardot and Salesforce.
• Ability to coordinate between marketing and sales teams.
• Experience with campaign management and marketing automation tools.
• Strong communication skills for cross-functional collaboration.
• Ability to manage multiple projects and deadlines.
• Understanding of lead scoring and nurturing processes.
• Proven experience in demand generation strategies.

Benefits

• Base salary of $85,000–$130,000, based on experience.
• Generous Paid Time Off and Holiday pay.
• Comprehensive health benefits including dental and vision.
• Short and long-term disability insurance.
• Life insurance and HSA contributions.
• Paid Family Leave and 401k match.
• Remote work flexibility.
• Inclusive workplace culture promoting diversity.
• Opportunities for professional development.
• Supportive team environment.