VP, Demand Generation - Remote

Overview

The VP of Demand Generation at Ontic will lead innovative marketing strategies to drive business growth and enhance demand generation efforts in the B2B tech environment, specifically for security solutions.

In Short

• Develop and execute a comprehensive demand generation strategy.
• Build, lead, and mentor a high-performing demand generation team.
• Design and optimize multi-channel campaigns tailored to market segments.
• Define and lead a robust content production program.
• Increase contact and account engagement through segmented marketing.
• Establish a metrics-driven approach to measure campaign effectiveness.
• Leverage AI and marketing technologies to optimize processes.
• Manage and optimize the demand generation budget.
• Collaborate with product marketing for compelling messaging.
• Report on key performance metrics to executive leadership.

Requirements

• 12+ years of experience in B2B demand generation or performance marketing.
• 6+ years in a leadership role.
• Proven track record in building demand generation programs.
• Experience in B2B SaaS marketing in the security or technology space.
• Strong understanding of modern marketing technologies.
• Data-driven mindset with expertise in campaign measurement.
• Experience managing high-performing marketing teams.
• Excellent communication and presentation skills.
• Strategic thinker with analytical abilities.

Benefits

• Opportunity to lead a critical function in a growing company.
• Collaborative work environment focused on innovation.
• Access to advanced marketing tools and technologies.
• Competitive salary and benefits package.
• Flexible work arrangements in a remote setting.