Director of Product Marketing - Remote

Overview

This position is posted by Jobgether on behalf of Medable. We are currently looking for a Director of Product Marketing in the United States.

Join a fast-growing health tech environment where you’ll play a pivotal role in shaping how advanced B2B SaaS solutions are positioned and adopted across the life sciences industry. This strategic role bridges product innovation with customer value, owning go-to-market planning, crafting compelling messaging, and enabling internal teams to scale effectively. You’ll collaborate cross-functionally and externally to elevate market presence, drive product demand, and accelerate the impact of clinical innovation.

In Short

• Define and lead go-to-market strategies for product launches that align with business priorities and customer needs.
• Develop compelling messaging, positioning, and value propositions that differentiate complex SaaS solutions in the healthcare and life sciences markets.
• Partner with product, sales, and customer success teams to understand market trends, user needs, and competitive dynamics.
• Collaborate with demand generation teams to build awareness and drive product adoption through effective campaigns.
• Support sales teams with enablement materials such as presentations, demos, and case studies to strengthen market engagement.
• Conduct market and competitive research to refine strategic direction and enhance product communication.
• Represent the company as a thought leader and product evangelist at events, webinars, and in customer conversations.
• Monitor performance metrics and apply data-driven insights to continually improve product marketing impact.
• Contribute to cross-functional communication, alignment, and consistency in external messaging.

Requirements

• Experience in product marketing within the B2B SaaS sector.
• Strong understanding of the healthcare and life sciences industries.
• Proven track record of developing successful go-to-market strategies.
• Excellent communication and presentation skills.
• Ability to work collaboratively across teams.
• Data-driven mindset with experience in performance metrics.
• Ability to represent the company at industry events.
• Strong analytical and market research skills.

Benefits

• Competitive salary and benefits package.
• Opportunity to work in a fast-growing health tech environment.
• Collaborative work culture.
• Professional development opportunities.
• Flexible working arrangements.