Director of Product Marketing - Remote

Overview

Relay is on a mission to increase the success rate of small businesses by providing a collaborative money management platform. We are looking for a highly creative, empathetic, and analytical Director of Product Marketing to lead our Product Marketing team and drive our marketing strategy.

In Short

• Lead go-to-market strategies for new features and product launches.
• Hire, train, and develop a high-performing Product Marketing team.
• Build a deep understanding of Relay’s customers and incorporate their voice into marketing initiatives.
• Develop strong relationships with cross-functional teams.
• Champion product marketing within the company.
• Inform product roadmap with customer insights.
• Craft compelling messaging and positioning.
• Conduct customer, market, and competitive analysis.
• Own quarterly/annual planning and KPI reporting.
• Lead with influence and be a player-coach.

Requirements

• 10+ years of experience in product marketing, preferably in a startup.
• 5+ years of management experience in product marketing.
• Experience launching and driving adoption of new products.
• Strong storytelling and communication skills.
• Ability to understand and represent customer needs.
• Experience in stakeholder management.
• Superior project management skills.
• Experience with product lifecycle management.
• Ability to work independently with data teams.
• Experience in fintech and with small business customers is a bonus.

Benefits

• Competitive salary and equity options.
• Comprehensive health benefits from day one.
• Flexible vacation and time off policy.
• Parental leave with salary top-up.
• Primarily remote work with occasional office visits.
• Opportunities for personal and professional growth.
• Top-tier equipment for work.
• Social connection through company events.