Remote Otter LogoRemoteOtter

Director of Growth - Remote

Posted 22 weeks ago
Sales / Business
Full Time
USA

Overview

As Manifest’s first dedicated growth leader, you will own and drive the strategy for launching a new vertical from 0 to 1 and scaling our existing customer base.

In Short

  • Develop and lead the GTM strategy for launching and scaling new verticals.
  • Identify and segment target audiences within SMBs.
  • Define and execute customer acquisition strategies.
  • Oversee brand messaging and positioning.
  • Work cross-functionally to align product, marketing, and sales.
  • Set clear, data-driven goals for growth initiatives.
  • Establish measurement frameworks to track performance.
  • Develop and execute strategies for launching a new vertical.
  • Collaborate with SMEs, product, and sales teams.
  • Drive brand-led growth and ensure value proposition resonates with SMBs.

Requirements

  • 5+ years of experience in growth or go-to-market strategy.
  • Proven 0-to-1 growth expertise.
  • Experience in B2C or consumer-focused growth.
  • Strong leadership and cross-functional collaboration experience.
  • A strategic mindset for defining and executing GTM strategy.
  • Comfortable working with ambiguity in a startup environment.

Benefits

  • Opportunity to shape the growth strategy of a seed-stage company.
  • Work in a diverse and inclusive environment.
  • Collaborate with a passionate team dedicated to supporting SMBs.
Workshop Ventures logo

Workshop Ventures

Workshop Ventures is the parent company of WorkHero, a forward-thinking organization dedicated to empowering small HVAC business owners through expert office management and innovative AI tools. By providing essential administrative support, including scheduling, invoicing, and customer service, WorkHero enables contractors to focus on business growth while saving valuable time. The company fosters a collaborative and inclusive work environment, offering competitive salaries, health benefits, and opportunities for professional development in a flexible, remote setting.

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