Marketing Analytics Manager - Remote

Overview

The Marketing Analytics Manager is a pivotal individual contributor responsible for deeply analyzing marketing data to inform strategic decisions and optimize campaign performance.

In Short

• Drive data quality and integrity within marketing analytics datasets.
• Collaborate with Sales, BI, Engineering, and Marketing teams.
• Support execution and optimization of marketing analytics processes.
• Partner with Business Intelligence on tracking mechanisms.
• Enable marketing team to track and report campaign performance.
• Execute marketing analytics initiatives to optimize campaigns.
• Provide actionable insights based on deep data analysis.
• Monitor and improve marketing data integrity and accessibility.

Requirements

• 5+ years of experience in marketing analytics.
• Proficiency in Google Analytics, Mixpanel, Looker, Hubspot, Salesforce.
• Strong proficiency in Iterable.
• Ability to translate complex data sets into actionable insights.
• Excellent communication skills for collaboration.

Benefits

• Health, Dental, Vision benefits starting on the first day.
• Employer-sponsored 401(k) match.
• Yearly allotment of no-cost visits to therapists and coaches.
• Competitive paid time off policies.
• Parental leave of 18 weeks for birthing parents.
• Access to Noom for weight management support.
• Access to fertility care support and reimbursement.
• Professional Development Reimbursement.
• $200 per year donation matching.