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Director of Demand Generation Marketing - Remote

Posted 13 weeks ago
Marketing
Full Time
Worldwide
$170000 - $190000/year

Overview

Paytronix is a cloud-based digital guest engagement platform for the hospitality industry, providing loyalty programs, online ordering, gift cards, and strategic insights to over 1,800 brands globally.

In Short

  • Lead a demand generation team responsible for global marketing campaigns.
  • Develop strategies across various channels including email, web, and paid media.
  • Collaborate with sales teams to convert marketing qualified leads.
  • Measure and report on campaign impacts and optimize ROI.
  • Manage marketing technologies and analytics.
  • Work with agencies to enhance search and social media campaigns.
  • Oversee website content, chat, UX, and SEO strategies.
  • Ensure consistent brand messaging across campaigns.
  • Create campaign calendars and metrics dashboards.
  • Thrive on achieving ambitious goals and driving results.

Requirements

  • 10+ years of B2B demand generation experience.
  • Bachelor's degree in marketing or business.
  • Experience managing a demand generation team.
  • Strong understanding of digital analytics.
  • Knowledge of marketing funnel stages.
  • Proficient in marketing technologies like HubSpot and Google Analytics.
  • Ability to adapt in a fast-paced environment.
  • Excellent communication and organizational skills.

Benefits

  • 401k with company contribution.
  • Medical and dental benefits.
  • Generous parental leave.
  • Short-term and long-term disability insurance.
  • Flexible Time Off (FTO).
  • Employee Assistance Program and Tuition Reimbursement.
  • Discounted pet insurance.
  • Identity theft protection and legal coverage.
Paytronix logo

Paytronix

Paytronix is a leading provider of customer engagement solutions for the hospitality, restaurant, and convenience store industries. The company focuses on delivering innovative technology that enhances customer experiences and drives loyalty through data-driven insights. With a commitment to high-quality content and strategic marketing initiatives, Paytronix aims to optimize its digital presence and engage B2B audiences effectively. The team values collaboration and creativity, working closely with content creators to ensure that all published materials align with the brand's voice and meet rigorous standards for clarity and SEO performance.

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