Vice President of Marketing - Remote

Overview

The Vice President of Marketing will lead the marketing strategy and execution to drive the company’s growth, working cross-functionally with senior leadership.

In Short

• Lead all aspects of marketing including demand generation and brand evolution.
• Develop strategic marketing plans aligned with company growth objectives.
• Manage a phased market research initiative for better target market understanding.
• Ensure effective budget management and performance measurement.
• Build and lead a high-performing marketing team.
• Engage with senior leadership to finalize product pricing and positioning.
• Optimize marketing efforts through data-driven insights and analytics.
• Enable sales with new content and training materials.
• Drive lead generation through events and digital marketing.
• Foster a culture of innovation and performance within the marketing team.

Requirements

• Master’s/Bachelor’s Degree in Business or Marketing.
• 8-10 years B2B marketing experience in SaaS, with healthcare exposure.
• 5-7 years of team management experience.
• Proven success in scaling high-growth SaaS B2B businesses.
• Strong analytical skills and data-driven decision-making.
• Experience in account-level SaaS marketing.
• Ability to engage and build relationships with executive management.
• Proven ability to recruit and motivate high-performing teams.
• Background in healthcare technology solutions is a plus.

Benefits

• Comprehensive benefits package including medical, dental, and vision coverage.
• 401K with company match.
• Unlimited vacation policy.
• On-demand learning programs.
• Remote team-building activities.