Vice President of Marketing - Remote

Overview

The Vice President of Marketing at Galileo will lead the marketing strategy and optimize customer acquisition and lifetime value goals while managing a small team and collaborating with various stakeholders.

In Short

• Drive revenue strategy and optimize the full marketing funnel.
• Manage media, field marketing, and conversion efforts across multiple camp locations.
• Develop full-funnel strategies including performance marketing and audience-building.
• Build brand distinctiveness through content and community engagement.
• Oversee website content and performance for B2C and B2B business lines.
• Manage customer communications and program logistics.
• Support the growth of the B2B business line.
• Lead a marketing team and collaborate with external agencies.
• Define KPIs to integrate strategy and performance across channels.
• Contribute to organizational leadership as a member of the executive team.

Requirements

• 10+ years in B2C marketing roles with leadership experience.
• 3+ years at the Senior Director level or higher.
• Proven track record in full-funnel marketing.
• Expertise in acquisition and conversion optimization.
• Strong analytical skills with KPI management experience.
• Experience in brand-building and community engagement.
• Familiarity with seasonal marketing tactics is a plus.
• Experience in education or family-related services is a plus.

Benefits

• No-cost medical insurance for employees.
• Vision and dental insurance.
• 401k benefits after 1 year of employment.
• Flexible paid time off.
• Unlimited free camp for children.
• Friends and family discounts.
• Priority scholarship nominations for camps.
• Generous parental leave.
• Employee assistance program and life insurance options.