Vice President of Marketing - Remote

Overview

The Vice President of Marketing is responsible for leading the development and execution of strategic marketing initiatives to drive brand awareness, customer acquisition, and revenue growth. This role requires a dynamic leader with deep expertise in modern marketing practices, a passion for building impactful brands, and the ability to align marketing strategies with broader business objectives.

In Short

• Collaborate with executive teams to shape marketing strategies.
• Lead comprehensive marketing strategies aligned with business goals.
• Identify market expansion and revenue generation opportunities.
• Oversee integrated marketing campaigns across various channels.
• Manage development of content and creative assets.
• Evaluate campaign performance through KPIs and reporting.
• Build and grow a results-driven marketing team.
• Develop and manage the annual marketing budget.
• Serve as marketing liaison to key stakeholders.
• Attend conventions and build media relationships.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or related field (MBA preferred).
• 10+ years of marketing experience, with at least 5 years in a senior leadership capacity.
• Proven success in cross-channel marketing strategies.
• Strong understanding of digital, print, and social media marketing.
• Excellent leadership and communication skills.
• Ability to use data and analytics for campaign effectiveness.
• Experience in budget planning and financial oversight.
• Proficiency in Salesforce and marketing automation platforms.
• Established media and PR relationships are a plus.
• Strong organizational and project management skills.

Benefits

• Medical, Dental, Vision coverage.
• Paid Parental Leave.
• 401k, HSA, FSA options.
• Short and Long Term Disability.
• Life Insurance and EAP.
• Paid Time Off and Sick Time.
• Paid Holidays.
• Education Reimbursement.