Director of Growth and Retention - Remote

Overview

Later is the enterprise leader in social media and influencer marketing software, services, and data, trusted by leading brands and agencies worldwide. Following our acquisition of Mavely, the Everyday Influencer Platform®, Later enables brands to scale creator partnerships from nano to premium influencers while managing social media content and campaigns across all major social and affiliate networks. Through proprietary performance data, marketing leaders can drive attributable sales and optimize social commerce with our software platform or award-winning services.

Later is founded on two success stories that began in 2014: Mavrck, the industry-leading influencer marketing solution (now Later Influence™), and Later, the best social media management platform (now Later Social™) and first-to-market link in bio tool, Later Link in Bio. In 2024, Mavrck and Later officially joined together as one unified business, with a shared vision: to enable the world to make a living with their creativity.

We’re trusted by the top social platforms, with partnerships and integrations with Meta, TikTok, X/Twitter, LinkedIn, YouTube, and Pinterest.

We enable marketers to create high-performing content and engage in authentic collaborations with creators to reach new audiences, drive engagement, and generate predictable ROI.

In Short

• Lead growth and retention strategies for the creator community on Mavely.
• Oversee a high-performing team focused on creator acquisition and engagement.
• Collaborate with cross-functional teams to ensure creator success.
• Leverage data to optimize the creator journey.
• Establish and track team KPIs for growth objectives.
• Analyze data to monitor creator performance and retention initiatives.
• Manage creator relationships and provide high-touch support.
• Foster communication and collaboration across departments.
• Drive satisfaction and long-term engagement with creators.
• Promote a culture of excellence and collaboration within the team.

Requirements

• 7+ years of experience in influencer marketing or related roles.
• 5+ years of leadership experience in high-growth environments.
• Expertise in data-driven decision-making.
• Strong communication and collaboration skills.
• Proven track record of managing and scaling account teams.
• Bachelor’s degree in Sales, Marketing, or related field.
• Proactive and results-driven mindset.
• Ability to analyze metrics to inform strategy.
• Passion for empowering teams and creators.
• Curiosity about industry trends and competition.

Benefits

• Market-based and data-driven compensation approach.
• Stock options for permanent team members.
• Eligibility for various benefits plans.
• Commitment to diversity and inclusion in the workplace.
• Supportive work environment for career growth.
• Flexible work arrangements including remote options.
• Opportunities for professional development.
• Collaborative and innovative company culture.
• Focus on employee well-being and satisfaction.
• Transparent hiring and promotion practices.