Digital Content Manager - Remote

Overview

Later is the enterprise leader in social media and influencer marketing software, services, and data, trusted by leading brands and agencies worldwide. Following our acquisition of Mavely, the Everyday Influencer Platform®, Later enables brands to scale creator partnerships from nano to premium influencers while managing social media content and campaigns across all major social and affiliate networks. Through proprietary performance data, marketing leaders can drive attributable sales and optimize social commerce with our software platform or award-winning services. 

Later is founded on two success stories that began in 2014: Mavrck, the industry-leading influencer marketing solution (now Later Influence™), and Later, the best social media management platform (now Later Social™) and first-to-market link in bio tool, Later Link in Bio. In 2024, Mavrck and Later officially joined together as one unified business, with a shared vision: to enable the world to make a living with their creativity.

We’re trusted by the top social platforms, with partnerships and integrations with Meta, TikTok, LinkedIn, YouTube, and Pinterest.

We enable marketers to create high-performing content and engage in authentic collaborations with creators to reach new audiences, drive engagement, and generate predictable ROI. 

In Short

• Develop and lead Later Social’s content strategy across multiple channels.
• Drive trial activations and engagement through digital content.
• Build narratives connecting product innovation with customer needs.
• Write and edit content optimized for SEO and AI-driven visibility.
• Partner with teams to surface insights and enhance thought leadership.
• Experiment with various content formats to match consumption habits.
• Analyze performance metrics and iterate to improve results.
• Collaborate with Product, Demand Generation, and Social teams.
• Stay ahead of digital content trends and competitor strategies.
• Deliver high-quality, engaging content that drives measurable outcomes.

Requirements

• 4–6 years in digital content or growth content marketing.
• Proven track record of producing measurable content outcomes.
• Expertise in SEO and AI-enhanced content strategies.
• Excellent writing, editing, and storytelling skills.
• Strong grasp of video and multimedia content creation.
• Passion for social media and influencer marketing.

Benefits

• Market-based compensation with performance evaluations.
• Participation in various benefits plans.
• Opportunity to work in a diverse and inclusive environment.
• Work with a collaborative and innovative team.
• Flexible work arrangements including remote options.