Remote Otter LogoRemoteOtter

Director of Demand Generation - Remote

Posted 19 weeks ago
Marketing
Full Time
United States
$135,000 - $150,000/year

Overview

The Director of Demand Generation at Foley will develop and execute strategies to drive measurable revenue growth, collaborating closely with Sales and Customer Success teams.

In Short

  • Lead demand generation strategies to achieve revenue targets.
  • Align efforts with Sales and Customer Success for unified lead generation.
  • Oversee Product Marketing, Program Management, and Digital Marketing teams.
  • Implement and optimize Account-Based Marketing (ABM) strategies.
  • Utilize marketing technologies like Salesforce and HubSpot for campaign performance.
  • Manage the end-to-end lead generation process.
  • Define KPIs and analyze campaign effectiveness.
  • Collaborate with content teams to create impactful marketing assets.
  • Continuously test and iterate new ideas for improvement.
  • Stay updated on industry trends in demand generation.

Requirements

  • 5+ years in Demand Generation or Revenue Marketing leadership.
  • Expertise in ABM strategies and marketing automation tools.
  • Proven results in alignment with revenue teams.
  • Strong leadership and cross-functional team management skills.
  • Data-driven mindset for analyzing campaign performance.
  • Excellent communication and interpersonal skills.

Benefits

  • Close-knit, talented teams.
  • Multiple medical, dental, and vision plans.
  • Generous vacation and personal time off.
  • 401K plan with a match.
  • Opportunities for professional growth.
  • Collaborative and supportive work environment.
Foley Carrier Services logo

Foley Carrier Services

Foley Carrier Services LLC is a leading provider of comprehensive solutions for motor carriers, specializing in DOT compliance, driver recruitment, and background screening. With a focus on leveraging advanced technology, Foley simplifies the complex compliance landscape, enabling clients to onboard and retain the right drivers efficiently. The company fosters a positive and collaborative culture, emphasizing kindness, enthusiasm, and a can-do attitude among its employees. Foley is committed to innovation and operational excellence, continuously developing new solutions to meet the evolving needs of the transportation industry. With a strong emphasis on professional growth and a supportive work environment, Foley is poised for significant expansion, driven by its AI-powered technology and data analytics capabilities.

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