Remote Otter LogoRemoteOtter

Director of Demand Generation - Remote

Posted 15 weeks ago
Marketing
Full Time
USA

Overview

We are seeking a data-driven and results-oriented Director of Demand Generation to lead and scale our global demand generation efforts. This role is pivotal in driving inbound pipeline growth, increasing brand awareness, and optimizing marketing strategies that contribute directly to revenue.

In Short

  • Lead, develop, and scale a high-performing global demand generation team.
  • Own and optimize multi-channel demand generation campaigns.
  • Align closely with Sales and BDR teams to address pipeline challenges.
  • Shift focus from MQLs to pipeline contribution.
  • Leverage Salesforce, HubSpot, and analytics tools for performance monitoring.
  • Develop and execute testing strategies for continuous improvement.
  • Manage demand generation budgets for efficient resource allocation.
  • Stay ahead of industry trends and best practices.

Requirements

  • 8-10 years of experience in demand generation or growth marketing.
  • 3+ years of experience leading high-performing marketing teams.
  • Strong expertise in mid-market and SMB sales cycles.
  • Proficiency in marketing automation tools and CRM platforms.
  • Data-driven mindset with strong quantitative skills.
  • Collaborative leader excelling in cross-functional work.
  • Experience scaling demand generation in fast-growing companies.
  • International experience is a plus.

Benefits

  • Medical coverage for employees and dependents.
  • Employer HSA contribution with HDHP.
  • 401(k) match up to 3.5%.
  • Dependent Care Flexible Spending Account (FSA).
  • Dental & Vision coverage available.
  • Basic Life and AD&D Insurance.
  • Short and Long Term Disability.
  • Flexible Time Off & 13 Paid Annual Holidays.
  • Paid Parental Leave.
  • Pawternity Leave and Financial Pet Adoption Support.
  • $250 Annual Stipend for Learning and Development.
Petvisor logo

Petvisor

Petvisor is a parent company that encompasses a family of brands, including PetDesk, Vetstoria, WhiskerCloud, Kontak, and Groomer.io. The company specializes in providing veterinary practices and pet service businesses with a comprehensive suite of mobile-enabled tools designed to enhance communication, service delivery, and client retention. With a commitment to innovation, Petvisor supports over 10,000 veterinary clinics, 400 grooming facilities, and connects with more than 20 million pet parents globally. The company fosters an inclusive workplace culture that values diversity and encourages varied perspectives, driving innovation and strengthening relationships with customers and communities.

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