Lifecycle Marketing Manager - Remote

Overview

Faire is an online wholesale marketplace that empowers independent retailers globally by leveraging technology, data, and machine learning to connect them with products.

In Short

• Join Faire’s Growth Marketing team as a Lifecycle Marketing Manager.
• Responsible for ideating and optimizing lifecycle email campaigns.
• Collaborate with Design, Analytics, and Operations teams.
• Utilize customer data to enhance email engagement and conversion.
• Lead the development of automated email workflows.
• Analyze campaign performance and implement data-driven strategies.
• Tailor marketing strategies for international markets.
• Oversee technical execution of campaigns and marketing technologies.
• 2-3 years experience in managing lifecycle campaigns required.
• Strong analytical skills and experience with marketing automation tools.

Requirements

• 2-3 years of hands-on experience with lifecycle campaigns.
• Analytical mindset with problem-solving capabilities.
• Experience with marketing automation tools like Braze or Mailchimp.
• Knowledge of AB testing methodologies.
• Ability to work cross-functionally to generate insights.
• Strong organizational skills and attention to detail.
• Excellent communication skills for stakeholder engagement.
• Ability to thrive in a fast-paced environment.
• Experience in B2C and B2B email marketing is a plus.
• Familiarity with Excel and SQL is an advantage.

Benefits

• Competitive salary range of $117,000 to $160,500 per year.
• Equity and comprehensive benefits offered.
• Opportunity to work in a hybrid model with flexible remote days.
• Work in a mission-driven company focused on empowering entrepreneurs.
• Collaborate with a diverse team across various global offices.
• Contribute to innovative marketing strategies using cutting-edge technology.
• Engage in a culture that values curiosity and resourcefulness.
• Participate in ongoing professional development opportunities.
• Access to a supportive work environment promoting inclusivity.
• Potential for career advancement within a growing company.