Lifecycle Marketing Manager - Remote

Overview

We’re looking for a Lifecycle Marketing Manager to design, launch, and optimize campaigns across multi-channel surfaces, driving engagement, activation, conversion, and lifetime customer value.

In Short

• Build and launch lifecycle campaigns across email, push, SMS, and in-app messages.
• Develop segmentation and personalization strategies rooted in customer journey mapping.
• Run always-on growth experiments to drive activation and conversion.
• Track performance against KPIs and share insights.
• Document processes and streamline workflows.
• Contribute lifecycle insights in cross-team discussions.
• Use AI tools to accelerate workflows and personalize at scale.

Requirements

• 3+ years of hands-on experience in lifecycle marketing.
• Experience with marketing automation platforms and analytics tools.
• Familiarity with CRM systems and email service providers is a plus.
• Ability to interpret data and communicate insights.
• Strong project management and prioritization skills.
• Excellent written and verbal communication skills.
• Ability to collaborate in the office on Tuesdays and Wednesdays.

Benefits

• Stock options + 401(k) with 4% match.
• Comprehensive healthcare coverage.
• Unlimited PTO and company holidays.
• Up to 12 weeks of paid parental leave.
• Life insurance and disability coverage.
• Flexible work environment with work from anywhere options.
• Workspace perks including meals and commuter benefits.
• 3 days WFH and 2 collaborative office days.