Sales Director - Remote

Overview

The Director of Sales builds and leads Christianity Today’s (CT) advertising sales function with a strong emphasis on hands-on execution. In this role, you will personally manage a significant book of business while developing and executing revenue-generating strategies that expand CT’s advertiser base, grow sponsorship revenue, and create integrated media partnership opportunities across CT platforms.

In Short

• Own a personal sales pipeline, including prospecting, outreach, proposal development, and closing for key advertisers and sponsors.
• Serve as a hands-on, quota-driven seller focused on closing new and renewal business across CT’s media portfolio.
• Lead the development and execution of a comprehensive sales strategy aligned with CT’s mission and growth goals.
• Establish and manage a proactive outbound sales motion to expand CT’s advertiser and sponsor portfolio.
• Drive revenue specifically in podcast/audio, digital media, and integrated sponsored content.
• Collaborate with Marketing, Product & Editorial teams to identify high-impact monetization strategies.
• Build and refine simple, repeatable sales processes to bring structure and clarity to the sales function.
• Implement performance metrics and KPIs to forecast and report on revenue and advertising effectiveness.
• Engage in direct sales conversations and key deal closings as the primary seller.
• Develop deep understanding of the unique Christian audience segments and their needs.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or related field required.
• 5-8+ years of experience in media sales, ad strategy, and/or growth marketing.
• At least 2-3 years of experience in managing or mentoring other sales professionals.
• Proven track record of driving revenue growth through innovative ad products.
• Deep understanding of the digital media landscape.
• Demonstrated understanding of the Christian marketplace, church dynamics, and ministry needs.

Benefits

• Comprehensive benefits package.
• Opportunities for professional growth.
• Work in a mission-driven organization.
• Collaborative team environment.
• Engagement with a unique audience segment.