Leader, Demand Generation - Remote

Overview

Benchling is on a mission to unlock the power of biotechnology, helping innovative biotech companies develop breakthrough products through its R&D Cloud.

In Short

• Drive marketing strategy and execution across the Americas.
• Build brand awareness, generate demand, and accelerate pipeline growth.
• Lead and mentor a high-performing field marketing team.
• Execute multi-channel marketing campaigns and initiatives.
• Collaborate with sales and marketing teams to align strategies.
• Utilize marketing analytics to measure and optimize performance.
• Manage the regional field marketing budget.
• Develop tailored marketing programs for target personas.
• Foster a metrics-driven culture within the marketing team.
• Flexible hybrid work arrangement with in-office collaboration.

Requirements

• 8+ years in demand generation or field marketing, preferably in B2B technology.
• Experience planning and executing full-funnel marketing programs.
• At least 2 years of leadership and team management experience.
• Understanding of sales cycles and buyer journeys in enterprise environments.
• Strong analytical skills and experience with marketing performance data.
• Proficiency in marketing automation and CRM platforms like Salesforce.
• Excellent communication and project management skills.
• Experience in managing marketing budgets effectively.
• Bachelor’s degree in Marketing, Business, or related field.

Benefits

• Competitive total rewards package.
• Comprehensive medical, dental, and vision plans.
• Fertility healthcare and family-forming benefits.
• Four months of fully paid parental leave.
• 401(k) with employer match.
• Commuter benefits and home office stipend for remote employees.
• Mental health benefits including therapy and coaching.
• Monthly wellness stipend.
• Learning and development stipend.
• Generous and flexible vacation policy.
• Sabbaticals for 5-year and 10-year anniversaries.