Digital Marketing Specialist - Remote

Overview

The Digital Marketing Specialist will manage digital marketing initiatives, enhance brand visibility, and drive customer engagement through effective lead generation strategies.

In Short

• Remote position requiring residency in specific states.
• Manage the company website for optimal functionality and lead generation.
• Support digital marketing campaigns and analyze lead generation data.
• Collaborate with sales and operations teams to align marketing strategies.
• Manage Internet Listing Services (ILS) and digital agency partnerships.
• Conduct regular analysis to improve targeting and conversion rates.
• Maintain relationships with digital marketing agencies and vendors.
• Ensure website content aligns with marketing goals and brand standards.
• Assist in project management and reporting on campaign performance.
• Embrace company values of accountability and inclusiveness.

Requirements

• Bachelor's degree or equivalent experience in marketing.
• Experience in digital marketing within the multifamily or real estate sector.
• Strong understanding of digital marketing channels and tactics.
• Familiarity with ILS platforms and digital agency management.
• Excellent organizational skills and attention to detail.
• Proficiency in Google Analytics and CMS platforms like WordPress.
• Strong communication skills across all organizational levels.
• Proactive and results-driven project management abilities.
• Eligible to work in the U.S.

Benefits

• Eligible for a 10% bonus potential.
• Paid sick and safe time, vacation, and parental leave.
• 10 paid holidays and up to 3 floating days annually.
• Comprehensive benefits package.