Head of Marketing - Remote

Overview

As a global leader in the Health & Fitness industry, Welltech is looking for a dynamic Head of Marketing to create a holistic growth approach for one of their products.

In Short

• Lead marketing strategies for a key product.
• Collaborate with product and marketing teams.
• Focus on user journey and customer insights.
• Manage key performance indicators (KPIs).
• Develop marketing audience strategy.
• Conduct market research and competitive analysis.
• Enhance user trust and lifetime value (LTV).
• Lead cross-functional team collaboration.
• Monitor app performance and growth.
• Own seasonal campaign calendar.

Requirements

• Experience in growth and product marketing.
• Deep understanding of consumer products (B2C).
• Strong storytelling and data analysis skills.
• Proven leadership in cross-functional teams.
• Ability to manage performance-driven channels.
• Focus on consistent messaging across platforms.
• Strong influencing skills.
• Experience with marketing metrics and algorithms.
• Holistic approach to marketing strategies.
• Ability to translate data into actionable insights.

Benefits

• Impact on global health and wellness.
• Work with a diverse team of professionals.
• Opportunity for personal and professional growth.
• Engagement in innovative health solutions.
• Collaborative work environment.
• Flexible working arrangements.
• Access to company products and services.
• Participation in strategic decision-making.
• Networking opportunities in the industry.
• Competitive compensation package.