Marketing Manager - IT Services Lead Generation - Remote

Overview

Veriday is looking for a strategic and results-driven Marketing Manager with expertise in IT Services lead generation to manage our marketing program in order to increase brand awareness and drive leads.

In Short

• Drive lead generation through strategic digital marketing campaigns.
• Conduct market research to identify marketing opportunities.
• Implement effective digital marketing strategies.
• Collaborate with the sales team and direct the marketing team.
• Create compelling content to support campaign success.
• Design and execute targeted email campaigns.
• Manage website landing pages to boost brand awareness.
• Monitor digital traffic and social media metrics.
• Oversee SEO efforts for optimal search engine rankings.
• Provide detailed reports on growth metrics.

Requirements

• Bachelor's degree in Marketing, Digital Marketing, Business, or related field.
• At least 1 year of experience in B2B lead generation campaigns for an IT services company.
• 5 years in a diverse marketing role targeting the North American market.
• Experience with lead generation automation using ML, AI, or equivalent solutions.
• Proven ability to analyze data to adapt programs and strategies.
• A hands-on leader who can direct and contribute to various marketing activities.

Benefits

• Comprehensive benefits package overseen by HR.
• Flexible work environment with opportunities for remote work.
• Access to learning resources and mentorship programs.
• A workplace that values diversity and fosters belonging.
• Encouragement of agility, flexibility, and autonomy in your role.
• A dynamic and fun-filled workplace promoting work-life balance.