Varsity Brands, LLC is a recognized leader in the sport, spirit, and achievement sectors, dedicated to building school pride, student engagement, and community spirit. With over 6,000 employees and independent representatives, the company operates through three interrelated divisions: BSN SPORTS, Varsity Spirit, and Herff Jones. Varsity Brands partners with educational institutions, clubs, and professional sports organizations to provide customizable products and programs that enhance the student journey. The company is committed to service, passion, integrity, respect, innovation, and transparency, ensuring a positive impact on the communities it serves.