Account Based Marketing Manager - Remote

Overview

As Account Based Marketing Manager, you will be part of a growing team responsible for driving digital marketing strategy and planning using a P&L owner mindset to ensure channels and campaigns are driving the right business outcomes and profitability.

In Short

• Develop, execute, measure and optimise campaigns rooted in our business strategy to drive demand through ABM.
• Campaign management across paid channels including planning, implementation, testing, and measurement.
• Daily management and optimisation of demand gen channels using tools like Demandbase and Hubspot.
• Own a monthly report that analyses performance data and provides insights for strategy.
• Understand target audience behaviours and innovate ways to engage them.
• Implement successful SEO strategies.

Requirements

• Bachelor’s degree required.
• Experience managing multiple campaigns across channels implementing an ABM strategy.
• Experience building & managing ad campaigns in Google Ads & LinkedIn, Google Analytics, and CRM tools.
• 2-3 years experience in B2B services growth, demand generation, digital or performance marketing.
• 2+ years of hands-on experience managing paid search, organic, paid social, and other performance channels.
• Experience with campaign creation, execution, and optimization across multiple channels.
• Ability to track CRT and campaign performance across channels.
• Strong analytical skills and proven track record in data-driven decision making.
• Experience managing a scalable budget of at least $1mm annually.
• Able to guide and create copy for ads, landing pages, emails.
• Experience briefing designers and writers for content creation.
• Ability to work aligned to Eastern Daylight Time.

Benefits

• Competitive compensation.
• Professional development opportunities.
• Supportive team culture.
• Collaborative and innovative environment.
• Access to a community of 25k+ marketing professionals.