Account-Based Marketing Manager - Remote

Overview

RELEX Solutions is looking for talents, innovators and people who really want to get stuck in and make a difference. People like you! As a fast-growing Finnish software provider for retail and CPG planning processes we help make our customers being faster, more effective and more affordable. And as an employer? At RELEX, not only the optimization of trade is our top priority, but also our employees. You benefit from a high degree of autonomy, flat hierarchies, diverse development opportunities and a working environment in which we pay particular attention to the compatibility of professional and private life.

In Short

• Plan and execute multi-channel 1:1 and 1:few ABM campaigns for key target accounts.
• Partner directly with account leadership and other stakeholders to gather account insights and design tailored messaging and assets aligned with account priorities.
• Drive the development of our Global ABM program, expanding the reach and engagement within strategically important consumer brand manufacturers.
• Be an integral part of the overarching ABM strategy roll-out, embedding and standardizing account-based best practices, and principles across the commercial team.
• Act as the spokesperson for effective account-based marketing and sales at RELEX.

Requirements

• 6+ years of proven experience in B2B marketing, preferably within software/ SaaS.
• Ability to write copy and design campaigns that drive key prospects to engage with RELEX.
• An understanding of how companies (particularly manufacturers) operate complex supply chains.
• Undertake deep account and sector research from multiple internal and external sources, and distil insights into a clear, joint vision between the sector/account and RELEX.
• Conceptualize, create and monitor multi-channel campaigns with a single account focus.
• Quickly establish collaborative relationships with the revenue team.
• Create compelling messages tailored to each account and sector.
• Passionate about trying new approaches and proactive in seeking out new ways of adding value.
• Manage multiple campaigns simultaneously and continuously improve based on new insights.
• Experience with tools for Marketing Automation, CRM, Digital Advertising, or Account Based Marketing.

Benefits

• 25 days off per year plus 8 bank holidays.
• Workplace pension scheme with an employer contribution of 6%.
• Enhanced maternity/adoption package.
• Employee Assistance Programme (EAP) with various services.
• Healthcare support with comprehensive services.
• Expense for organized physical sporting activities or personal sporting equipment.
• Discounted Gym Membership @ Fitness First.
• Cycle to Work Scheme.
• Annual eye test expense.
• Choice of work laptop and phone.
• Yearly development discussions for personal growth.
• Flexible & remote working options.
• Work from abroad flexibility.
• Charity Days for community support.
• Office Dogs welcome in the London office.