Senior Product Marketing Manager, CRM Workflow - Remote

Overview

The Senior Product Marketing Manager will play a crucial role in accelerating the business of ServiceNow's Sales and Order Management area by developing effective marketing strategies and content.

In Short

• Drive marketing strategy for Sales and Order Management.
• Develop persona-based messaging and AI solution content.
• Create marketing materials for various touchpoints.
• Manage ServiceNow's presence at conferences and events.
• Deliver sales enablement assets to support the sales team.
• Coordinate product launches and internal communications.
• Collaborate with product and technical teams.
• Engage with cross-functional teams and stakeholders.
• Travel up to 10% for sales efforts and events.
• Encourage diverse candidates to apply.

Requirements

• 12+ years in enterprise software Product Marketing.
• Familiarity with CRM and sales management solutions.
• Strong messaging and storytelling skills.
• Exceptional communication and management skills.
• Experience presenting to enterprise executives.
• Bachelor’s degree or equivalent experience.
• Comfortable with social media engagement.
• Passion for AI and innovation.
• Ability to thrive in a fast-paced environment.
• Willingness to learn and experiment with new ideas.

Benefits

• Competitive base pay with equity and variable compensation.
• Health plans and flexible spending accounts.
• 401(k) Plan with company match.
• Employee Stock Purchase Plan (ESPP).
• Flexible time away plan and family leave programs.
• Inclusivity in hiring practices.
• Support for diverse backgrounds and experiences.
• Commitment to accessibility and reasonable accommodations.
• Opportunities for professional development.
• Dynamic and innovative work environment.