Head of Programmatic Sales - Remote

Overview

The Head of Programmatic Sales will lead the programmatic sales efforts at Life360, focusing on developing and executing strategies to optimize revenue and partnerships within the programmatic advertising ecosystem.

In Short

• Lead programmatic sales and build go-to-market strategies.
• Deepen partnerships with DSPs and agencies.
• Develop innovative programmatic solutions for advertisers.
• Mentor a high-performing team.
• Identify new revenue opportunities and optimize yield.
• Foster cross-functional collaboration with Product and Engineering.
• Establish programmatic performance frameworks and KPIs.
• Engage with industry partners and represent Life360 in strategic conversations.
• Drive a culture of accountability and innovation.
• Champion responsible data-driven marketing practices.

Requirements

• 12+ years of experience in programmatic advertising or adtech.
• Deep expertise in the programmatic ecosystem.
• Proven track record of scaling programmatic revenue.
• Strong strategic mindset and analytical orientation.
• Excellent communication skills.
• Passion for innovation in digital advertising.

Benefits

• Competitive pay and benefits.
• 100% paid medical, dental, vision, life, and disability insurance.
• 401(k) plan with company matching.
• Mental Wellness Program and Employee Assistance Program.
• Flexible PTO and company-wide days off.
• Learning & Development programs.
• Support for a productive remote environment.
• Free Life360 Platinum Membership and Tile Products.