Website Marketing Manager - Remote

Overview

The Website Marketing Manager at Human Interest will own the delivery and performance of the company's digital storefront, focusing on SEO and CRO to drive growth.

In Short

• Manage and optimize digital marketing efforts centered on SEO and CRO.
• Implement technical changes and content updates on the website.
• Lead A/B testing initiatives to improve user experience.
• Collaborate with cross-functional teams including content, product marketing, and engineering.
• Conduct keyword research and competitive analysis to identify opportunities.
• Oversee website content updates and manage publishing workflows.
• Utilize analytics platforms to drive data-informed decisions.
• 3-5+ years of experience in digital marketing, especially in B2B or SaaS.
• Strong understanding of SEO principles and A/B testing methodologies.
• Work in a fast-paced, high-growth fintech environment.

Requirements

• Experience in digital marketing with a focus on SEO and CRO.
• Proficiency in analytics and SEO tools like Google Analytics, Ahrefs, and SEMrush.
• Strong analytical and problem-solving skills.
• Excellent communication and project management skills.
• Familiarity with CMS systems and basic HTML/CSS.

Benefits

• 401(k) plan with employer match.
• Comprehensive health, dental, and vision insurance.
• Competitive time off and parental leave.
• Access to financial wellness tools and resources.
• Work-from-home stipend and team-building experiences.