HitPay is a rapidly growing FinTech startup based in South East Asia, dedicated to providing a comprehensive payment platform tailored for small and medium-sized enterprises (SMEs). The company aims to empower businesses by offering easy access to digital payment solutions, including no-code e-commerce plugins and affordable credit card readers. Backed by prominent investors such as Tiger Global, Global Founders Capital, HOF Capital, and Y Combinator, HitPay is on an expansion trajectory and is committed to innovating its payment products to meet the unique needs of SMEs. With a focus on relationship-building and customer service, HitPay seeks to establish itself as a market leader in the SME payments sector.