Vice President, Agency Development - Remote

Overview

The Vice President, Agency Development serves as the senior executive accountable for GumGum’s relationship with a Global Holding Company. This role carries full strategic, commercial, and operational ownership of the partnership, with a mandate to accelerate growth, drive innovation, and secure GumGum’s position as a top-tier partner across the Hold Co agencies and markets.

In Short

• Own and Lead the Hold Co Relationship: Serve as the single point of accountability for the entire Hold Co partnership, setting the long-term vision and commercial strategy.
• P&L Accountability: Drive profitable revenue growth from the Hold Co accounts; manage forecasting, budgeting, and commercial performance.
• Strategic Growth Development: Develop and implement a multi-year partnership plan that increases GumGum’s footprint, solution adoption, and share of wallet.
• Executive Engagement: Build and sustain trusted relationships with the Hold Co C-suite and senior executives, positioning GumGum as a strategic business partner.
• Trading Deal Strategy: Lead all holding company-level trading agreements from inception through implementation, ensuring commercial terms that deliver mutual value and long-term sustainability.
• Technology Integration: Champion the integration of GumGum’s technology and platforms into the Hold Co’s workflows, buying systems, and planning infrastructure to unlock scalable adoption, long-term value, and preferred vendor positioning.
• Cross-Functional Financial Alignment: Collaborate closely with Finance to structure trading deal terms that support growth while protecting margin and overall commercial viability.
• Sales Enablement: Partner with regional sales leadership to activate and ensure consistent adoption of trading agreements, visibility of performance, and market-level execution excellence.

Requirements

• 15+ years of experience in digital advertising, media sales, or agency development, with extensive experience managing holding company Partnerships at a senior executive level.
• Proven track record of delivering revenue growth and managing multi-million-dollar P&Ls.
• Proven ability to lead complex, high-value partnerships with creativity and commercial acumen.
• Strong network within at least one Global Hold Co or comparable holding companies.
• Executive presence and ability to influence at the C-suite level, both internally and externally.
• Deep experience negotiating and managing holding company trading deals and driving their implementation across large sales organizations.
• Demonstrated ability to lead and support technology integration efforts with agency partners.
• Strong collaboration skills, especially with Finance, Product, and Engineering teams, to ensure sustainable deal structures, platform integration, and ongoing performance tracking.
• Strategic thinker with strong operational discipline and an ability to translate vision into action.
• Experience working in or with a fast-paced, high-growth technology or media company.
• Deep understanding with the evolving ad tech and digital media landscape.
• Comfortable being an individual contributor in the near-term, with potential to build a team.

Benefits

• Competitive base pay as part of a total rewards package.
• Employer-matched 401(k) retirement plan.
• Participation in a bonus, commission, or stock incentive program.
• Emphasis on recognition, development, and wellness.