Remote Otter LogoRemoteOtter

Director of Demand Generation & Marketing - Remote

Posted Yesterday
Marketing
Full Time
Worldwide
$150000 - $170000/year

Overview

The Director of Demand Generation & Marketing will lead high-impact marketing campaigns to drive growth and build a full-funnel marketing engine.

In Short

  • Lead strategic demand generation initiatives including field events and digital campaigns.
  • Design and manage conference and speaking engagement strategies.
  • Own the monthly webinar program from planning to follow-up.
  • Manage all outbound marketing via HubSpot.
  • Oversee creation of compelling blog content for conversion.
  • Support product launch campaigns and messaging.
  • Analyze marketing performance to assess ROI and conversion.
  • Collaborate cross-functionally with Sales, Product, and Customer Success.
  • 5-8+ years of experience in demand generation or related roles.
  • Proven track record in building and executing marketing programs.

Requirements

  • Strong project management skills with high attention to detail.
  • Confident communicator with the ability to translate data into campaigns.
  • Experienced in marketing automation and CRM tools (HubSpot preferred).
  • Ability to travel occasionally (up to 25%).
  • Bonus: Experience in sustainability or regulated industries.

Benefits

  • Flexible, unlimited paid time off.
  • Generous medical, vision, and dental benefits.
  • Equity packages for all employees.
  • Parental leave.
  • Mental health and family planning resources.
  • Remote and hybrid work options.
  • Annual team and department retreats.

Greenplaces

Greenplaces

Greenplaces is dedicated to making sustainability accessible and impactful for businesses of all sizes, not just the Fortune 500. Through innovative software and service offerings, the company helps customers measure and track their carbon emissions, serving as a reliable source for sustainability activities. Headquartered in Raleigh, NC, with employees in cities like San Francisco, New York, and Charleston, Greenplaces is backed by prominent investors including Redpoint, Felicis, and Tishman Speyer. The company fosters a diverse and inclusive work environment, encouraging talented individuals from various backgrounds to contribute to its mission of promoting climate action and sustainability.

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