Vice President of Marketing - Remote

Overview

The Vice President of Marketing will lead the growth of Gravie, an innovative company focused on improving access to health benefits for small and midsize businesses. This role involves building a modern marketing engine that drives measurable growth through performance marketing and brand development.

In Short

• Lead the marketing strategy for small and midsize employer markets.
• Own the marketing budget and ensure effective resource allocation.
• Build scalable performance marketing programs across various channels.
• Create measurement frameworks to evaluate marketing performance.
• Develop a brand narrative to reflect the company's mission.
• Lead integrated marketing campaigns for visibility with key stakeholders.
• Enhance customer insights capabilities for informed decision-making.
• Collaborate with Product and Sales for effective messaging.
• Oversee external communications and strengthen market visibility.
• Build a high-performing marketing organization with a culture of innovation.

Requirements

• 10+ years of progressive marketing experience.
• 5+ years in a leadership role in high-growth environments.
• Proven track record in performance marketing.
• Experience in healthcare or related industries.
• Strong analytical skills and familiarity with marketing tools.
• Ability to thrive in ambiguity and execute hands-on.
• Exceptional leadership and communication skills.
• Bachelor’s degree in Marketing or related field; MBA preferred.

Benefits

• Competitive salary and annual bonus program.
• Stock options as part of the compensation package.
• Comprehensive health and wellness benefits.
• Generous PTO and paid parental leave.
• 401k program and education reimbursement.
• Transportation perks and paid paw-ternity leave.