Marketing Analytics & Insights Lead - Remote

Overview

GeneDx (Nasdaq: WGS) delivers personalized and actionable health insights to inform diagnosis, direct treatment, and improve drug discovery. The company is uniquely positioned to accelerate the use of genomic and large-scale clinical information to enable precision medicine as the standard of care. GeneDx is at the forefront of transforming healthcare through its industry-leading exome and genome testing and interpretation services, fueled by the world’s largest, rare disease data sets. For more information, please visit www.genedx.com.

In Short

• Lead and optimize marketing analytics function.
• Shape data-driven marketing strategies.
• Develop advanced analytics frameworks.
• Deliver insights to senior leadership.
• Collaborate across teams for alignment with business objectives.
• Track campaign performance and customer behavior.
• Present findings to inform marketing strategies.
• Drive data-backed recommendations for growth.
• Mentor team members in marketing analytics.
• Continuously improve data analysis processes.

Requirements

• 6-8 years of experience in marketing analytics or data analysis.
• Proven ability to translate data into actionable insights.
• Strong analytical and problem-solving skills.
• Proficiency in analytics tools (e.g., Google Analytics, SQL).
• Excellent communication skills.
• Ability to manage multiple projects.
• Attention to detail and big picture thinking.
• Proactive and self-motivated.

Benefits

• Paid Time Off (PTO)
• Health, Dental, Vision and Life insurance
• 401k Retirement Savings Plan
• Employee Discounts
• Voluntary benefits