Marketing Analytics & Insights Manager - Remote

Overview

The Marketing Analytics & Insights Manager will play a key role in shaping how we analyze, report, and optimize performance marketing across digital channels, providing data-backed recommendations to help clients maximize growth.

In Short

• Analyze omnichannel marketing performance including paid social, search, email, and conversion.
• Identify opportunities to improve ROAS, CAC, and funnel efficiency.
• Develop predictive models for spend efficiency and revenue growth.
• Conduct competitive benchmarking and market research.
• Build and maintain dashboards in analytics tools.
• Translate complex datasets into actionable insights.
• Identify opportunities for AI-driven marketing analytics.
• Support A/B testing and experimentation.
• Stay ahead of trends in digital marketing and analytics.
• Collaborate with various teams to enhance reporting capabilities.

Requirements

• 3-6 years in marketing analytics or data analysis.
• Deep understanding of performance marketing and digital advertising.
• Strong knowledge of funnels and customer journey analysis.
• Proficiency in Google Analytics and similar tools.
• Strong skills in Excel and data analysis.
• Ability to communicate insights clearly.

Benefits

• Competitive salary.
• Comprehensive health, dental, and vision insurance.
• Flexible work hours and remote work options.
• Professional development opportunities.
• Inclusive and supportive work environment.