Marketing Analytics Lead - Remote

Overview

The Marketing Analytics Lead is responsible for driving business growth by providing analytical insights and creating dashboards to improve targeting, segmentation, profitability, and forecasting.

In Short

• Identify and build new marketing strategies through data analysis.
• Create optimal test designs for marketing initiatives.
• Support Marketing in customer touch point strategy.
• Establish dashboards and automated reports with KPIs.
• Present analysis and recommendations to stakeholders.
• Provide technical expertise and oversight.

Requirements

• Bachelor’s or Master’s degree in a quantitative field.
• 8+ years of analytics experience or 6 years with a Master’s.
• Experience in financial services or fintech.
• Fluency in SQL and Python; Advanced Excel skills.
• Experience with large datasets and visualization tools.
• Understanding of hypothesis testing and statistical analysis.
• Experience with Google Cloud Suite.
• Attention to detail and accuracy.
• Effective presentation skills.
• Able to work independently and manage multiple projects.

Benefits

• Collaborate with a creative and driven team.
• Work in a fast-paced environment with industry leaders.
• Flexible time off and comprehensive health coverage.
• Wellness benefits including mental health resources.
• Access to Udemy and additional perks.