Patient Marketing Analytics Lead - Remote

Overview

As a Patient Marketing Analytics professional, you will play a pivotal role in driving data-driven decision-making within the healthcare sector.

In Short

• Develop and implement media mix models to analyze marketing effectiveness.
• Leverage healthcare databases for targeted marketing campaigns.
• Conduct in-depth analysis of marketing performance data.
• Collaborate with teams to refine marketing strategies.
• Utilize advanced analytics tools for insights.

Requirements

• Proven experience in marketing analytics focused on healthcare.
• Strong proficiency in media mix modeling and database marketing.
• Proficient in statistical analysis tools (e.g., R, Python) and data visualization tools (e.g., Tableau).
• Excellent communication and presentation skills.
• Bachelor’s degree in marketing, Business, Statistics, or related field; advanced degree preferred.
• At least 3 years of experience in a data role.

Benefits

• PTO/vacation days, sick days, holidays.
• 100% paid medical, dental, and vision Insurance.
• HSA plan.
• Short-term and long-term disability insurance.
• 401k retirement plan.