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Product Marketing Manager - Remote

Posted 18 hours ago
Marketing
Full Time
USA

Overview

As Product Marketing Manager, you will oversee a set of products across the Experian Marketing Services business, summarizing insights from the market, competitive landscape, and our product strategy. You will help to bring new data-based products to market through go-to-market plans, value positioning, messaging frameworks, and sales enablement and training. You will engage with multiple partners across the organization and in the marketplace to build awareness and demand for our product portfolio.

In Short

  • Develop and an understanding of the market, the buyer personas and needs, and the competitive environment
  • Guide the creation and maintenance of a library of both internal and external product content (e.g., pitch decks, case studies, videos, product sheets, whitepapers)
  • Articulate unique product messaging that resonates with customers
  • Partner with marketing teams to design and oversee performance of product marketing campaigns
  • Help with win/loss analysis and distill client feedback, uncovering insights to evolve product positioning and messaging
  • Provide relevant recommendations informing sales and product strategy
  • Work across Experian groups such as product management, marketing, and sales to achieve our goals

Requirements

  • 5+ years in product marketing, solutions marketing, strategy or related field
  • Experience navigating a regionally distributed organization where a significant amount of personal interaction is done online
  • Experience creating pitch decks, case studies, videos, product sheets, whitepapers
  • Able to manage multiple projects at the same time
  • #LI-Remote

Benefits

  • Great compensation package and bonus plan
  • Core benefits including medical, dental, vision, and matching 401K
  • Flexible work environment, ability to work remote, hybrid or in-office
  • Flexible time off including volunteer time off, vacation, sick and 12-paid holidays
  • Explore all our exciting benefits here: https://yourexperianbenefits.com/cand-index.html
Experian logo

Experian

Experian is the world's leading global information services company, dedicated to empowering consumers and clients to manage their data with confidence during significant life events such as buying a home, a car, or sending a child to college. With a workforce of 20,000 people across 44 countries, Experian invests in new technologies and ideas to help clients make informed decisions, access financial services, and prevent identity fraud. Recognized as one of the 100 Best Companies to Work For by FORTUNE and listed among the World's Most Innovative Companies by Forbes Magazine, Experian prioritizes a people-first culture that emphasizes diversity, equity, and inclusion.

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