Product Marketing Manager - Remote

Overview

We are seeking a Product Marketing Manager to drive our brand presence and client acquisition strategy in the Japanese market. This role requires a blend of creativity and analytical thinking, with a deep understanding of trading clients, financial products, and the Japanese digital landscape. You will lead branding campaigns, develop go-to-market strategies, manage multi-channel campaigns, and craft impactful messaging to engage traders across Japan.

In Short

• Strengthen and localize the company’s brand positioning in Japan.
• Develop creative branding initiatives to increase awareness and client trust.
• Collaborate with global teams to align brand identity.
• Design and execute go-to-market strategies for new product launches.
• Conduct market research and competitor benchmarking.
• Plan and manage integrated marketing campaigns across various channels.
• Monitor performance metrics and optimize campaigns.
• Craft compelling Japanese-language content for various platforms.
• Manage official social media accounts to grow engagement.
• Maintain brand voice consistency while adapting to market changes.

Requirements

• Experience in product marketing or related fields.
• Strong understanding of the Japanese market and digital landscape.
• Proficiency in Japanese language and copywriting.
• Ability to manage multiple projects and deadlines.
• Experience with campaign management and performance metrics.
• Strong analytical and strategic thinking skills.
• Excellent communication and collaboration skills.
• Familiarity with compliance and regulatory requirements.

Benefits

• Competitive salary and performance bonuses.
• Opportunities for professional development and growth.
• Work in a dynamic and innovative environment.
• Flexible working conditions.
• Comprehensive health and wellness benefits.