Product Marketing Manager - Remote

Overview

The Product Marketing Manager will lead the strategy and execution for product marketing initiatives and partner go-to-market programs, collaborating cross-functionally with Customer Success, Sales, and Partner teams.

In Short

• Lead cross-functional marketing initiatives through agile project management.
• Work closely with Product, Sales, and Partner teams to translate product capabilities into compelling messaging.
• Foster a data-driven marketing culture leveraging competitive analysis and customer feedback.
• Use data to prioritize marketing initiatives and measure campaign effectiveness.
• Collaborate with teams to drive product adoption and implement marketing programs.
• Develop marketing materials that clearly communicate value propositions.
• Create and execute product nurture campaigns for partner customer adoption.
• Define campaign briefs and success metrics in collaboration with various teams.
• Manage the full marketing campaign lifecycle from ideation to execution.
• Represent the company at partner events and industry conferences.

Requirements

• 3+ years of experience in a product marketing role in a SaaS or tech company.
• Experience with partner marketing and creating marketing materials for technical products.
• Strong analytical and problem-solving skills with a data-driven approach.
• Excellent communication and presentation skills.
• Proven experience leading cross-functional marketing initiatives.
• Strong project management skills with experience in agile methodologies.
• Technical proficiency with marketing automation platforms and CRM systems.

Benefits

• Flexible and generous PTO.
• Mental Wellness Days.
• Volunteer Days.
• Medical, Vision, Dental, and Orthodontia Coverage.
• 401k.
• ESOP (Employee Stock Option Program).
• Kindbody Membership for Family Planning.
• Pre-taxed Commuter Benefits.
• Generous Parental Leave.
• Paid medical, family, and military leave.
• Short and Long Term Disability.
• Employee Assistance Programs.
• Life Insurance funded by Electric.
• Training and career growth.
• Awesome team building events!