Lifecycle Marketing Manager - Remote

Overview

We’re looking for a Lifecycle Marketing Manager to lead our consumer retention and engagement programs across the full customer lifecycle. This role goes beyond managing emails—it’s about building a product-integrated lifecycle engine that drives real behavioral change: more usage, more upgrades, and higher retention.

In Short

• Own lifecycle strategy and execution across multiple channels.
• Collaborate with Product and Engineering teams.
• Design solutions to improve customer experience.
• Enhance email deliverability and performance.
• Develop advanced segmentation and personalization strategies.
• Run rigorous experimentation and reporting.
• Report on lifecycle KPIs and build performance dashboards.
• Address customer pain points through lifecycle interventions.
• Travel domestically and internationally as required.
• Work for a company focused on online privacy and consumer protection.

Requirements

• 6+ years in lifecycle marketing or product-led growth roles.
• Experience with email deliverability best practices.
• Familiarity with tools like Braze or Iterable.
• Strong data analysis skills, including SQL.
• Exceptional communication and project management skills.
• Passion for online privacy and consumer protection.
• Willingness to travel for work.

Benefits

• Comprehensive health benefits.
• Flexible work schedule.
• 100% work from home.
• Generous 401k matching.
• Paid time off and holidays.
• Childcare expense reimbursement.
• Fitness reimbursement.
• Birthday time off.