Lifecycle Marketing Manager - Remote

Overview

Achieve is looking for a Lifecycle Marketing Manager to lead customer engagement and retention initiatives, utilizing data-driven strategies across multiple channels.

In Short

• Lead strategy and optimization of multi-channel lifecycle campaigns.
• Guide messaging strategy in partnership with brand and content teams.
• Support development of customer-facing collateral.
• Collaborate cross-functionally for a cohesive customer experience.
• Manage experimentation roadmap to optimize campaigns.
• Analyze campaign performance and report insights to stakeholders.
• Partner with BI for reporting frameworks and performance evaluation.
• Drive engagement and retention in B2C environments.

Requirements

• Bachelor’s Degree in Marketing or relevant field required.
• 5–8 years of experience in lifecycle or retention marketing.
• Proven success in multi-channel campaign execution.
• Strong analytical and strategic thinking skills.
• Familiarity with marketing automation and CRM platforms.
• Proficiency in analytics tools like Looker or Tableau.
• Strong project management skills and attention to detail.
• Excellent communication skills.

Benefits

• Hybrid and remote work opportunities.
• 401 (k) with employer match.
• Medical, dental, and vision with HSA and FSA options.
• Competitive vacation and sick time off.
• Access to wellness support programs.
• Education expense reimbursement.
• Pet care discounts.
• Financial support in times of hardship.
• Commitment to diversity and inclusion.