Lifecycle Marketing Manager, Spending - Remote

Overview

We’re hiring a Lifecycle Marketing Manager for an exciting opportunity on our Product and Lifecycle Marketing team. This role will support the Spending team specifically, which helps Chime members make the most of their money; building credit and managing accounts to accessing deals and using their cards with ease. Their goal is to deliver everyday value and financial confidence through smart, member-focused tools.

In Short

• Work with a cross-functional team to build new lifecycle experiences for new products that Chime brings to market, focusing on driving acquisition, conversion, and retention.
• Generate data-driven hypotheses that inform strategies to continuously optimize evergreen lifecycle campaigns and transactional communications for performance and impact.
• Develop and supervise channel guidelines and governance to preserve and protect the quality and integrity of our communications ecosystem.
• Collaborate with partners across various departments to develop and deliver on shared strategies for large cross-functional initiatives.

Requirements

• 5+ years experience developing end-to-end lifecycle campaigns, from conceptualization to measurement.
• Proven track record of managing successful lifecycle campaigns across multiple channels (email, push, SMS, in-app messaging).
• Experience with A/B testing and campaign experimentation.
• Strong analytical skills with experience in data-driven marketing and performance analysis.
• Ability to work cross-functionally and collaborate with various stakeholders.
• Experience with key marketing platforms (Braze, Looker, AI tools a plus).
• Strong self-starter who is adaptable and thinks critically to develop creative solutions with limited resources.

Benefits

• A thoughtful hybrid work policy that combines in-office days and trips to team and company-wide events.
• Hybrid work perks like backup child, elder and/or pet care, as well as a subsidized commuter benefit.
• Competitive salary based on experience.
• 401k match plus great medical, dental, vision, life, and disability benefits.
• Generous vacation policy and company-wide Chime Days.
• 1% of your time off to support local community organizations of your choice.
• Annual wellness stipend for eligible wellness-related expenses.
• Up to 24 weeks of paid parental leave for birthing parents and 12 weeks for non-birthing parents.
• Access to family planning tools with lifetime reimbursement for related expenses.
• In-person and virtual events to connect with fellow employees.
• A challenging and fulfilling opportunity to join one of the most experienced teams in FinTech.