Content Lead, Customer Advocacy - Americas - Remote

Overview

The Content Lead for Customer Advocacy will elevate how Ashby tells customer stories, combining narrative craft, customer relationships, product thinking, and community dynamics.

In Short

• Lead the reinvention of customer case studies and storytelling formats.
• Build a customer advocacy and reference program in partnership with Customer Success.
• Capture and amplify organic customer love through various channels.
• Strengthen internal voices and scale user-generated content.
• Develop inventive formats to engage and educate the community.
• Establish systems for tracking advocacy contributions.
• Create a structured reference process for customer engagement.
• Monitor and elevate customer sentiment across platforms.
• Collaborate with internal teams to surface valuable insights.
• Work in a high-ownership environment with a focus on quality.

Requirements

• Strong editorial taste and storytelling ability.
• Experience in building programs from the ground up.
• Creative mindset with a focus on new media and formats.
• Ability to navigate customer relationships and gather feedback.
• Comfort with operational rigor and measurement.
• Understanding of the talent acquisition zeitgeist.
• Experience in community building and engagement strategies.
• Ability to work autonomously in a dynamic environment.
• Skills in project management and process development.
• Commitment to ethical storytelling and customer representation.

Benefits

• Competitive salary and equity options.
• Unlimited PTO with recommended four weeks per year.
• Twelve weeks of fully paid family leave.
• Generous equipment and software budget.
• $100/month education budget.
• Top-notch health insurance for employees and dependents.
• Opportunity to work with a talented and passionate team.
• 10-year exercise window for stock options.
• Supportive work environment focused on happiness and productivity.
• Commitment to diversity and inclusion in the workforce.