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Lead Product Marketing Manager - Data & Enrichment - Remote

Posted 22 weeks ago
Product
Full Time
North America

Overview

Apollo is looking for a strong product marketer to own our data and enrichment offering, shaping product strategy and launching new functionality.

In Short

  • Gather market insights and monitor competitors.
  • Work with product to inform the roadmap.
  • Launch new products and features.
  • Partner with marketing and sales for effective campaigns.
  • Coordinate with teams leveraging data.
  • Develop understanding of RevOps persona.
  • Run GTM campaigns.
  • Enable Sales teams to support customers.
  • Own the Apollo data narrative.
  • Coordinate roadmaps with use case focused teams.

Requirements

  • 8+ years of experience.
  • 5+ years in a high-growth B2B SaaS company preferred.
  • Experience marketing a data product.
  • Strong product strategy skills.
  • Deep customer centricity.
  • Experience with integrated GTM motions.
  • Excellent storytelling and communication skills.
  • Strong cross-functional collaboration.
  • Bias toward action.

Benefits

  • Great compensation package.
  • Culture of openness and excellence.
  • Career development for remote employees.
  • Collaborative team environment.
  • Support for experimentation and taking risks.
Apollo.io logo

Apollo.io

Apollo.io is a dynamic startup focused on providing a world-class onboarding experience for self-service customers in small to medium-sized businesses (SMBs). The company aims to empower new users to effectively utilize its platform within the first 90 days, ensuring they achieve a return on investment. As a collaborative and innovative organization, Apollo.io values the contributions of its Product Specialist team, which plays a crucial role in teaching customers about the product, creating training materials, and continuously improving the onboarding process through shared learnings and feedback.

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