Director of Marketing Analytics - Remote

Overview

AmeriSave Mortgage Corporation is seeking a highly skilled and experienced Director of Marketing Analytics to enhance our digital presence and leverage data-driven insights for our marketing strategies.

In Short

• Oversee the collection, storage, and analysis of marketing data.
• Design and maintain a robust data warehouse structure.
• Develop and maintain interactive dashboards using PowerBi or Tableau.
• Analyze marketing performance data to identify trends and opportunities.
• Utilize multi-touch attribution models for customer conversion analysis.
• Lead and mentor a team of marketing analysts.
• Provide strategic recommendations based on data insights.
• Ensure data integrity and accuracy through best practices.
• Collaborate with cross-functional teams on data strategies.
• Drive the adoption of advanced analytics techniques.

Requirements

• Bachelor's degree in Marketing, Data Science, Statistics, or related field.
• Proven experience in marketing analytics and data visualization.
• Strong proficiency in PowerBi and Tableau.
• In-depth knowledge of data warehouse structures.
• Excellent analytical and problem-solving skills.
• Strong communication and presentation skills.
• Experience leading and developing a team of analysts.
• Knowledge of multi-touch attribution models preferred.

Benefits

• 401(k)
• Dental insurance
• Disability insurance
• Employee discounts
• Health insurance
• Life insurance
• Paid time off
• 12 paid holidays per year
• Paid training
• Referral program
• Vision insurance