Customer & Product Marketing Manager - Remote

Overview

The Customer & Product Marketing Manager will drive customer engagement, product adoption, and go-to-market success at Adthena, a leading search intelligence platform.

In Short

• Lead targeted marketing campaigns across various channels.
• Manage the monthly product newsletter and customer advisory board sessions.
• Create compelling in-app experiences for product adoption.
• Develop customer lifecycle strategies using HubSpot and Pendo.
• Coordinate with Product and Marketing teams on go-to-market strategies.
• Design onboarding materials for customer engagement.
• Analyze customer feedback to inform product development.
• Work cross-functionally with Sales and Customer Success teams.
• Manage case studies and customer success stories.
• Utilize data-driven approaches for decision-making.

Requirements

• Proven experience in customer and product marketing.
• Strong understanding of Google Ads and paid search strategies.
• Proficiency with HubSpot and Pendo.
• Excellent written and verbal communication skills.
• Ability to work cross-functionally with various teams.
• Strategic thinker with a data-driven approach.

Benefits

• Remote-first culture with flexible work options.
• Trust-based vacation policy.
• Private medical insurance and mental health support.
• Career growth opportunities through training programs.
• Home office stipend for remote setup.
• Competitive pension schemes available from day one.
• Regular social events and volunteer days.
• Swag welcome gift and birthday day off.