Digital Advertising Specialist - Remote

Overview

The Digital Advertising Specialist will develop, manage, and optimize digital advertising campaigns across various platforms, ensuring alignment with broader marketing goals.

In Short

• Develop, manage, and optimize Google Ads campaigns via HubSpot.
• Create, manage, and track Facebook, Instagram, and LinkedIn ads for lead generation.
• Monitor ad performance metrics and adjust strategies for better engagement and conversion.
• Ensure accurate campaign tracking and reporting using HubSpot analytics.
• Collaborate with marketing teams to align paid advertising with broader business goals.

Requirements

• Proven Google Ads and social media advertising experience.
• Strong HubSpot Ads & Marketing Hub knowledge.
• Experience with A/B testing, audience targeting, and conversion tracking.
• Ability to analyze ad performance and adjust strategies accordingly.
• Strong communication and campaign management skills.

Benefits

• Part-time position with flexible hours.
• Work from home opportunity.
• Gain experience in a dynamic marketing environment.
• Opportunity to collaborate with a creative team.
• Potential for growth within the company.