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Digital Advertising Specialist - Remote

Posted 16 weeks ago
Marketing
Full Time
Worldwide

Overview

We are seeking a talented and results-driven Digital Advertising Specialist to join our dynamic Marketing & Creative team. The Digital Advertising Specialist will be responsible for creating, optimising, and managing paid digital campaigns to drive sales, brand awareness, and return on investment.

In Short

  • Develop, execute, and manage digital advertising campaigns across Google Ads, Meta, and TikTok.
  • Oversee campaign setup, targeting, budget allocation, bidding strategies, and performance tracking.
  • Continuously optimise campaigns for maximum performance, including A/B testing of creatives, targeting, and bidding strategies.
  • Analyse campaign performance metrics and provide actionable insights to improve results.
  • Generate and share regular performance reports, highlighting key KPIs, ROI, and strategic recommendations.
  • Collaborate with internal teams to develop high-quality advertising creatives.
  • Manage and optimise advertising budgets to ensure cost-efficiency.
  • Experiment with and assess new ad formats and targeting options.
  • Keep up to date with the latest trends in digital advertising technologies.
  • Work closely with call centre teams to monitor customer responses to digital advertising.

Requirements

  • Degree in Marketing, Advertising, Communications, or a related field is preferred.
  • Minimum of 5 years’ experience managing successful advertising campaigns.
  • Proven track record of driving results through digital advertising.
  • Experience with ad campaign analytics tools.
  • Ability to think creatively and develop compelling ad copy and visuals.
  • Good understanding of customer personas.
  • Good written and verbal communication skills.
  • Ability to collaborate effectively with designers and other marketing professionals.
  • Good knowledge of campaign structure and reporting.
  • Certifications such as Google Ads Certification are a plus.

Benefits

  • Professional growth in a dynamic, rapidly expanding industry.
  • An open-minded, collaborative culture.
  • A truly multicultural experience.
  • Structured learning and development programs.
Sunking logo

Sunking

Sun King is a dynamic and rapidly expanding company operating in the high-social-impact industry, dedicated to creating innovative solutions that positively affect people and the planet. With a focus on professional growth and a collaborative culture, Sun King fosters an open-minded environment where enthusiastic colleagues work together to drive innovation. The company values diversity and offers a multicultural experience, allowing employees to learn from individuals with various backgrounds and nationalities. Sun King also emphasizes structured learning and development programs through the Sun Center for Leadership, aiming to cultivate better leaders and professionals.

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