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Marketing Specialist - LATAM - Remote

Posted 15 weeks ago
Marketing
Full Time
Brazil

Overview

Wati is a growing SaaS platform that provides end-to-end WhatsApp API solutions for SMBs and large enterprises. We aim to simplify business communication, helping businesses meet their customers where they are - WhatsApp.

In Short

  • Seeking a dynamic and results-driven Marketing Specialist for the LATAM region.
  • Responsible for generating high-quality leads and managing marketing initiatives.
  • Collaborate with internal teams and external agencies for campaign optimization.
  • Manage digital marketing campaigns across Google and Meta.
  • Work with SEO agency to enhance search rankings and organic growth.
  • Plan and execute field marketing events to drive engagement.
  • Develop customer case studies to showcase successful implementations.
  • Enhance brand presence through targeted campaigns.
  • Coordinate logistics for impactful event execution.
  • Collaborate with cross-functional teams for content insights.

Requirements

  • Proven experience in marketing, particularly in lead generation and digital marketing.
  • Strong understanding of SEO and content marketing strategies.
  • Excellent communication and collaboration skills.
  • Ability to manage multiple projects and deadlines effectively.
  • Experience with Google Ads and Meta advertising platforms.
  • Strong analytical skills for data tracking and campaign optimization.
  • Experience in event planning and execution.
  • Fluent in English; proficiency in Spanish or Portuguese is a plus.
  • Ability to work independently and as part of a team.
  • Creative mindset with a focus on results.

Benefits

  • Opportunity to work in a rapidly growing company.
  • Collaborative and dynamic work environment.
  • Exposure to international markets and diverse teams.
  • Professional development opportunities.
  • Competitive salary and benefits package.
WATI.io logo

WATI.io

WATI.io is a rapidly growing Communication Platform as a Service (CPaaS) that specializes in innovative business messaging solutions for small to medium-sized businesses (SMBs) and large enterprises. With a mission to simplify business communication through WhatsApp, WATI.io is backed by prominent global investors such as Sequoia, DST Global, and Tiger Global, and is recognized as Shopify’s first investment in Asia. As one of the leading Meta Business Solution Providers (BSPs), WATI.io serves over 12,000 customers across more than 100 countries. The company operates as a remote-first organization, emphasizing adaptability and inclusivity, and boasts a talented global team dedicated to driving innovation and empowering businesses.

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