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Head of Performance Marketing - Remote

Posted 13 weeks ago
Marketing
Full Time
Worldwide

Overview

Are you a marketing professional looking to enhance your career in the trillion dollar travel industry and help build the next-generation accommodation booking platform?

Vio.com believes that travel is the one thing that opens minds to new ideas, cultures, and ways of thinking. Our mission is to get every traveller in the world the best accommodation deal. From adventure travel and backpacking to honeymoons and family vacations, we deeply care so that every traveller can make the best-informed accommodation choice at the absolute best conditions for every trip.

To further our goal of marketing the best deals globally, we are looking for a seasoned professional to lead our Performance Marketing team. If you have a proven track record in digital marketing and building high-performing teams, this is your opportunity to play a pivotal role in shaping the future of the travel industry and becoming a key player in the company’s journey to global leadership.

This strategic and hands-on leadership role requires expertise in performance marketing channels, data analysis, and scaling campaigns across multiple markets.

This role is critical in driving growth and positioning the company as a leader in its space by ensuring that our marketing efforts are scalable, innovative, and aligned with our mission to deliver value to our customers.

In Short

  • Lead, mentor and grow a lean, high-performing marketing team.
  • Develop complex cross-channel marketing strategies.
  • Oversee digital marketing initiatives including SEM and social media.
  • Identify opportunities for growth through testing and creative variations.
  • Utilize marketing technology and data analytics to optimize performance.
  • Leverage data for measurement and decision-making.
  • Stay ahead of industry trends to identify new growth opportunities.
  • Collaborate with cross-functional teams for alignment of marketing efforts.
  • Build strong relationships with external partners.

Requirements

  • Proven years of experience in senior marketing roles.
  • Track record of scaling paid acquisition campaigns.
  • Hands-on experience in a privacy-led era is a plus.
  • Expertise in leveraging analytics tools.
  • Aware of different attribution methodologies.
  • Strong analytical skills for data-driven strategy.
  • Fluent in English.
  • Able to work effectively with C-suite executives.
  • Experience in startup/fast-paced environments is a plus.
  • Comfortable using SQL and BI Tools (Looker).

Benefits

  • Opportunities for learning and growth in a diverse culture.
  • Great compensation package and stock appreciation rights.
  • Flexible time off and remote work options.
  • Part of a highly international team.
  • Catered lunches and great office amenities.
  • Company events to celebrate wins.
  • Budget for your dream home office.
  • Access to free mental health support.
Vio.com logo

Vio.com

Vio.com is a dynamic player in the travel industry, focused on enhancing accommodation booking experiences through data-driven marketing strategies. The company emphasizes collaboration across teams to optimize marketing campaigns and leverage insights for growth. With a commitment to employee well-being, Vio.com offers flexible work options, competitive compensation, and opportunities for professional development in a diverse and supportive culture.

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